Author: Bihar Say | Amrita |

“Sir, hum log iska Bihari jugaad nikaal liye hai.”
One sentence. One moment. One mindset that sparked an uproar of applause on Shark Tank India Season 3.

In the high-stakes world of startups, it’s rare to see a pitch so grounded, so raw, yet so powerfully disruptive that it redefines the narrative. But RodBez — a humble inter-city taxi aggregator born out of Bihar’s daily travel chaos — did just that. Its co-founders, Dilkush Kumar and Siddharth Shankar Jha, didn’t just present a product. They presented a movement. A movement driven by hardship, hacked by resilience, and pitched with unapologetic pride in desi innovation.

The Problem Bihar Faced Daily — And How RodBez Dared to Solve It

Intercity travel in Bihar is both essential and exploitative. A 60-kilometre ride could cost passengers up to ₹3,000 — a luxury price for a necessity. RodBez, however, envisioned a more equitable system. It built a platform that directly connects passengers with local taxi drivers for outstation rides exceeding 50 km — reducing the middlemen, slashing prices, and creating a win-win for both parties.

This wasn’t born in a Silicon Valley lab. It was birthed in Bihar’s lanes — with its co-founder Dilkush learning tech not from elite IIT labs, but “YouTube pe, Sir.” Peyush Bansal of Lenskart wasn’t exaggerating when he called him “a genius.”

RodBez’s core product isn’t just a taxi aggregator. It’s a database built with jugaad, engineered by need, and powered by lived experience.

The Man Behind the Machine: From Sabziwala to Startup Star

Dilkush Kumar’s story isn’t just heartwarming — it’s historic.
Once a rickshaw puller and vegetable vendor in a small village of Bihar, today he’s the CEO of a company valued in crores. The leap from selling cabbages to selling shares in front of India’s top investors is not just rare — it’s revolutionary.

In his Shark Tank India pitch, Dilkush confidently demanded ₹50 lakhs for 5% equity. But what shook the sharks more than the ask was the audacity of hope. His was not a sanitized pitch. It was a testimony of struggle meeting solution — the very essence of Bihar’s emerging startup spirit.

Ritesh Agarwal of OYO summed it up best:
“Chhote chhote shehron mein, ab badi badi business ban rahi hai.”
His public tweet applauding RodBez symbolised more than endorsement — it was validation from one self-made entrepreneur to another.

Why RodBez Is More Than Just A Bihar Startup

RodBez isn’t merely Bihar’s answer to Ola or Uber. It’s a symbol of decentralised disruption — where rural tech talent builds for real India, not just its metros. The startup doesn’t rely heavily on Google Maps APIs (as Anupam Mittal asked) — because, as Dilkush confidently replied, “Hum log iska Bihari jugaad nikaal liye hai.”

Their model works — because it listens. RodBez adapts to the pulse of local drivers, passengers, and routes. It enables digital bookings in places still underserved by tech infrastructure. That’s not just innovation. That’s impact.

In a world often distracted by pitch decks and jargon, RodBez reintroduced India to the soul of startups — driven by necessity, designed with empathy, and executed with fearless frugality.

Bihar’s Moment Is Here — Are You Watching?

Startups like RodBez don’t just need funding — they need following. Because they’re not riding the wave of convenience. They are creating bridges where no roads existed. From YouTube tutorials to Shark Tank’s spotlight, from vegetable carts to venture capital — this is the kind of story that builds Bihar’s new identity. One where ambition meets authenticity.

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